Skills & Competencies for Market Research Analyst I

Market Research Analyst I job profile

Book a Demo and Receive a Sample Job Profile

JOB SUMMARY for Market Research Analyst I

Collects and analyzes data to evaluate existing and potential product/service markets.

JOB RESPONSIBILITIES for Market Research Analyst I

Identifies and monitors competitors and researches market conditions or changes in the industry that may affect sales.

Market Research Analyst I SALARY RANGE

BASE 50%
$64,700
TOTAL 50%
$66,389
Job Level
P01
Job Code
SM15000017
Education/Degree
Bachelor's Degree
Reports To
Manager

Market Research Analyst I Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Market Research Analyst I skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
BOOK A DEMO

10 general skills or competencies (Job family competencies) for Market Research Analyst I

1 Job Family Competencies – Data Analytics
Proficiency Level -2
Skill definition-Applying techniques and processes in examining and evaluating raw data to derive conclusions to support business decision-making.
Level 1 Behaviors
(General Familiarity)
Lists the steps on how to run and develop data analytic models.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Identifies opportunities for data analytics process improvement and automation.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Uses data analytics for all reporting to meet user requirements.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Oversees data analytics team members to ensure data collection and management meet requirements.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Keeps up-to-date on emerging technology trends in data analytics to apply in our organization.
See 4 More Skill Behaviors
2 Job Family Competencies – A/B Testing
Proficiency Level -2
Skill definition-Designing and implementing A/B testing to track visitors’ preferences to determine which one performs better by comparing two versions of a single variable.
Level 1 Behaviors
(General Familiarity)
Follows A/B testing procedures for marketing campaigns.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Participates in conducting keyword research for on-page optimization.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Utilizes qualitative and quantitative methods and tools in gathering and analyzing data.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Leverages A/B testing approaches and roadmaps to enhance campaign efficacy and conversion.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Establishes an A/B testing program designed to drive incremental enhancements on campaign content.
See 4 More Skill Behaviors
3 Market Research Analyst I - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Market Research Analyst I
Proficiency Level - 4
5 Competency for - Market Research Analyst I
Proficiency Level - 5

8 soft skills or competencies (core competencies) for Market Research Analyst I

1 Core Competencies – Products And Services
Proficiency Level -2
Skill definition-Knowledge of the full array of our organization's products and services including those that are created for internal customers; insight into the differentiating factors that distinguish them from those of competitors.
Level 1 Behaviors
(General Familiarity)
Discusses the primary markets for the P/S.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Summarizes the features, specifications, or functions of any given P/S.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Explores target customers to sell and deliver products and services.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Instructs others to explain the key factors that differentiate the products from those of the competitors.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Initiates an evaluation of the past, evolution, and future plans of the product or service line.
See 4 More Skill Behaviors
2 Core Competencies – Innovation
Proficiency Level -2
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Describes how our business makes money and our key business objectives.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Assists in designing business models and operating plans.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Analyses the business impact of demographic changes; suggests effective responses.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Consults on the selection and adjustment of the go-to-market strategy.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Builds a conceptual model to ensure a continuous increase of business sense within our business.
See 4 More Skill Behaviors
3 Market Research Analyst I - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Market Research Analyst I
Proficiency Level - 4
5 Competency for - Market Research Analyst I
Proficiency Level - 5

Summary of Market Research Analyst I skills and competencies

There are 0 hard skills for Market Research Analyst I.
10 general skills for Market Research Analyst I, Data Analytics, A/B Testing, Competitive Environment, etc.
8 soft skills for Market Research Analyst I, Products And Services, Innovation, Attention to Detail, etc.
While the list totals 18 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Market Research Analyst I, he or she needs to be proficient in Products And Services, be proficient in Innovation, and be proficient in Attention to Detail.

It's Easy to Get Started

Get the precision you need to assess, hire, and develop top talent with skills and competencies – see how with a personalized demo.